Project Stkeholder Summary
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stakeholders are groups/individuals
who may affect / be affected by the project
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identify stakeholders is a
continually process throughout the project lifecycle
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identify stakeholders, communicate
and engage them, manage expectations and focus on satisfaction
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stakeholder satisfaction is a key
project objective
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the Project Manager is responsible
for the engaging and managing the various stakeholders in a project
1.1 Identify Stakeholders
1.2 Plan
Stakeholder Management
Identify
Stakeholders
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identify stakeholders and document
their importance/influence (=active involvement) /impact/interest/involvement
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3 ‘I’s: importance, interest,
influence
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stakeholders from operation process needed to be included
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determine the stakeholders’ hot
buttons (what response in specific situations) and develop support strategies
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procurement documents are used for
determining external stakeholders such as the seller
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stakeholders have the greatest influence in the initial stage of the project
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stakeholder analysis matrix is part
of the stakeholder management strategy (output of identify stakeholders)
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Salience Model: describing
stakeholders based on the power (influence), urgency and
legitimacy
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document only influential stakeholders if
there is a large number of stakeholders
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document the impact using a
power/influence grid, power/interest grid, influence/impact grid, salience
model
Plan
Stakeholder Management
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management strategies to engage stakeholders
throughout project lifecycle
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Stakeholder Management Plan contains:
current/desired engagement levels, scope and impact to stakeholders,
interrelationships, communication requirements and forms, how to update the
plan
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The distribution of this plan requires
precautions as the engagement level of stakeholders is a very sensitive
information
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Engagement Level
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Unaware
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Resistant: resistant to change
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Neutral
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Supportive: supportive of
change
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Leading: actively engaged for project
success
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Stakeholder Engagement Assessment Matrix: (C-current level, D-desired level)
Manage Stakeholder Engagement
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aim: increase support and minimize resistance from stakeholders by addressing issues
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the communication requirements
of individual stakeholder are recorded in the Project Communication Plan
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PM may call upon sponsor for
assistance
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communicate and work with
stakeholders to meet their needs/expectations and address issues
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build trust and resolve conflicts,
negotiation skills, communication skills
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need to communicate bad news/issues
in a timely manner
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feedback from stakeholders is stored in OPA
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the Issue Log (Action Item Log): to
identify issues/define impacts, owner (most important element) and priority/with
due date
Control Stakeholder Engagement
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monitor overall stakeholder
relationships and adjusting strategies
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